Sony has announced a new entry-model into its compact camera range, the Sony Cyber-shot S730.

The new camera offers a range of features for the beginner in the world of digital photography, while the firm claims it is “remarkably affordable”.

But the model does not compromise on image quality, Sony claims. It offers a three times optical zoom lens and has a 7.2-megapixel sensor to help ensure that images look crystal clear even if they are blown up to a large size.

A range of different features on the camera, including a high-sensitivity mode, allow pictures to be taken in a range of different settings, while the camera is also capable of taking images in low light without a flash.

Besides this, the camera features a 2.4-inch screen so that images can be viewed instantly and a multi-point autofocus system helps to ensure images remain as sharp as possible.

The camera also features the ability to shoot short video clips, at up to 30 frames per second.

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